Marketing Your Book: Show the BTS journey

There are several reasons why book authors might choose to show the behind-the-scenes journey of getting published:

  1. Inspiration: Sharing the ups and downs of the publishing process can be inspiring to aspiring authors who may feel discouraged or intimidated by the prospect of getting published. Seeing someone else's journey can help them realize that it is possible to achieve their dream of becoming a published author.

  2. Transparency: Being transparent about the publishing process can help demystify it and dispel any misconceptions. It can also help authors understand the various stages involved in getting published, including the editing process, cover design, marketing, and promotion.

  3. Connection: Sharing the journey of getting published can create a connection between the author and their readers. Readers may feel more invested in the book if they know the story behind it, and they may also feel a greater connection to the author if they understand the effort that went into creating the book.

  4. Marketing: Showing the behind-the-scenes journey of getting published can also be a useful marketing tool. It can generate interest in the book and create buzz around its release. Additionally, it can help authors build their brand and establish themselves as experts in their field.

Overall, showing the behind-the-scenes journey of getting published can be a valuable way for authors to connect with their readers, inspire others, and build their brand.

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Meet the Author: Dudley Duncan, “The Art of Swimming and the Game of Racing”